Wellness is Booming !
The general public is becoming increasingly aware of the importance of health and wellbeing – particularly since the pandemic – and demands wellness as a standard wherever they go.
With greater market sophistication, hospitality companies need to understand this demand and act accordingly – or risk being left behind.
The global wellness economy grew by 12.1% between 2020 and 2022, and was worth $5.6 trillion in 2022, with a projected 8.6% CAGR in 2027.